Day 1 – Hooking into Crochet & Branding Basics

Day 2 – Building Foundations & Developing Your Identity

Day 3 – Understanding Patterns & Building an Online Presence

Day 4 – Exploring Techniques & Strategies

Branding: Social Media, Networking, Selling Platforms, Branding Presentation

Day 5 – Creative Crochet Techniques & Pitching Your Brand

Day 6 – Elevating Your Crochet Skills & Building A Website

Crochet: Lace, mesh, and filet crochet
Little Loopers: Finger Knitting Chains

Branding: Branding Photography: Product Photography, Editing, Creating Visual Content

Day 7 – Working in the Round

Crochet: Creating Motifs
Little Loopers: Yarn-Wrapped Garden Critters

Branding: Building Your Brand Online: Website Development

Day 8 – Mosaic Motifs & Perfect Pics

Crochet: More Shapes
Little Loopers: Yarn Butterflies

Branding: Continue Website Development, E-commerce Integration

Day 9 – Around the Block

Crochet: Blocking Techniques, Joining Motifs
Little Loopers: Rainbow Yarn Hanging

Branding: Continue Website Development, E-commerce Integration

Day 10 – Holiday – No Camp

Day 11 – Colorwork Techniques & Market Research and Trend Analysis

Crochet: Explore color theory and various colorwork techniques
Little Loopers: Yarn Cupcake Craft

Branding: Conduct market research and trend analysis to identify emerging trends, consumer preferences, and market gaps relevant to the crochet industry.

Day 12 – Texture Exploration & More Market Research

Crochet: Learn advanced stitch patterns and techniques to create textures such as ribbing, cables, and popcorn stitches
Little Loopers: Community Garden Plant Markers

Branding: Continue market research

Day 13 – Customization and Personalization & Refining Your Target Audience

Crochet: Discover methods for customizing crochet projects to fit individual preferences and styles, such as adding initials, or incorporating unique embellishments
Little Loopers: Yarn Shell Turtles

Branding: Refine target audience profiles based on market research findings

Day 14 – Pattern Modification

Crochet: Explore techniques for modifying existing crochet patterns to create unique variations and adaptations tailored to specific needs
Little Loopers: God’s Eye

Branding: Continue Website Development

Day 15 – Exploring Alternative Materials & Portfolio Development

Crochet: Experiment with using alternative materials such as fabric strips, wire, or unconventional yarns to expand creative possibilities
Little Loopers: Nature Loom

Branding: Create a diverse portfolio of crochet projects that showcase a range of styles, techniques, and product categories

Day 16 – Embellishing Part 1 & Marketing Tangibles

Crochet: Experiment with using alternative materials such as fabric strips, wire, or unconventional yarns to expand creative possibilities
Little Loopers: Spiral Yarn Snakes

Branding: Business Cards & Marketing Collateral

Day 17 – Embellishing Part 2 & More Marketing Tangibles

Crochet: Experiment with using alternative materials such as fabric strips, wire, or unconventional yarns to expand creative possibilities
Little Loopers: Yarn Chains and Friendship Bracelets

Branding: More Marketing Collateral

Day 18 – Innovative Construction Techniques & Email

Crochet: Explore advanced construction methods
Little Loopers: Yarn Sun Catchers

Branding: Email Marketing

Day 19 – Sustainable Crochet Practices & Sustainability as a Brand Value

Crochet: Learn about sustainable yarn options, eco-friendly dyeing methods, and waste-reducing techniques to promote environmental consciousness and sustainability in crochet projects
Little Loopers: Yarn Collage Garden

Branding: Develop a sustainability strategy for your brand

Day 20 – Upcycling and Repurposing & Green Packaging and Shipping Solutions

Crochet: Discover creative ways to repurpose materials and incorporate upcycled elements into crochet designs
Little Loopers: Stick Weaving

Branding: Implement environmentally friendly packaging materials and shipping solutions such as recyclable or biodegradable packaging and minimizing packaging waste

Day 21 – Advanced Techniques Demonstrations & Brand Presentation Practice

Crochet: Organize demonstrations or mini-workshops where students can share advanced crochet techniques they’ve mastered during the camp
Little Loopers: Yarn Frames

Branding: Students present their crochet brand concepts, including their brand identity, product line, target audience, and marketing strategies

Day 22 – More Brand Presentation Practice

Crochet & Little Loopers: Brand Presentation Practice and Finish up WIPs

Branding: Review and make updates

Day 23 – Project Completion & Review

Crochet & Little Loopers: Final Review

Day 24 – Project Showcase & Networking and Collaboration Opportunities

Crochet & Little Loopers: Students showcase their completed crochet projects from the camp, allowing them to display their creativity, skill progression, and personal style to peers

Branding: Use your brand platform to educate consumers about sustainable practices in the crochet industry, advocate for environmental conservation, and inspire others to adopt eco-friendly habits in their crafting and consumption choice

Day 25 – Brand Presentation & Graduation Ceremony

Students present their crochet brand concepts, including their brand identity, product line, target audience, and marketing strategies, showcasing their entrepreneurial vision and strategic planning skills